Ella McInnes is an Art Director and Designer living in London.
About
She has over a decade of experience in visual storytelling for TV and film. Alongside her work at Matinée Studio, she has designed a wide range of successful pitches and series bibles that have led to award-winning creative work spanning genres, from narrative and documentary to music videos, VFX, luxury fashion, sport, and advertising. Her work bridges the commercial and creative, bringing refined visual craftsmanship and emerging AI tools to everything from podcasts and titles to advertising campaigns. In 2023, she was invited as one of three panelists at the BFI Future Film Festival to discuss what makes a perfect pitch.
Ella is known for her sharp eye, collaborative approach, and ability to translate complex ideas into compelling visual worlds. Whether developing a pitch, shaping a brand, or art directing a series treatment, she brings clarity, originality, and a deep understanding of audience and narrative to every project.
Selected Clients
27km, AFX Pictures, Agile, Arts & Sciences, Art Partner, BBH, Birth, Black Dog, Burning Reel, Canada, Darling Films, Debt, Division, Don’t Panic, Doity, E+P Films, El Conoly, Free Turn, Fresh Films, Greenroom Films, Halal, Homestead, ITV, JM Films, Kode, Laird & Good Company, Le Berg, Media Monks, New Land, New Pictures, Oto Film, Passion Pictures, Prettybird, Rafa, Red Bicycle, Ridley Scott Associates, Scott Free, Tempo Media, Tiny Ark, Unit, Warner Music, Wild Mercury. Independent Photographers & Directors not listed for confidentiality purposes.
Selected Brands
Adidas, Age UK, Amazon, Apple, Armani, Aston Martin, Audi, Avon, Birkenstock, BMW, Boots, British Airways, Cadbury, Cadillac, Coop, Dazn, Dettol, Disney, Douglas, Dove, Dyson, Ebay, Emirates, Flannels, Ford, Gay Times, Google, Gousto, Gumtree, H&M, Havana Club, Hermes, Hinge, IKEA, Jim Beam, Just Eat, Kelloggs, KFC, Kiehls, Lidl, Loewe, M&S, Marriot, Martell, McDonalds, Meta, Nescafe, Nike, Nivea, No7, On Running, Orlebar Brown, Peloton, Philips, Rimowa, Simply Be, Sky, Superdry, Tofoo, Unilever, United Airlines, Visa, Warner Music, Wunda, YSL, Zales, Zalando.
Selected Artists
Burna Boy, Celeste, David Bowie, Ed Sheeran, Gorillaz, Joy Crookes, Mahalia, Noel Coward, Normani, Olivia Dean, Olivia Rodrigo, Rita Ora, Rod Stewart, Sam Smith, Slick Rick, Stormzy, Tinie Tempah, U2, Victoria Monét, Years and Years.
Contact